Starter

Half day

The Essentials of Visual Storytelling with Data

Deepdive

1 full day *

Effective Visual Storytelling with Data

Masterclass

2 full days *

The Art & Craft of Visual Storytelling with Data

Duration

Half day

1 full day
(2 half-days if online)

2 full days
(3 half-days if online)

Objectives

Apply visual perception theory through encoding & decoding principles to make data instantly readable

Included

Included

Master the anatomy of effective displays using layout, colors, typography, and imagery strategically

Included

Included

Give specific feedback using proper data visualization vocabulary instead of vague comments

Included

Included

Leverage dataviz tools and AI to streamline the design process and enhance creativity

Included

Included

Not included

Choose appropriate chart types for different data /insights

Included

Not included

Apply charting conventions confidently, knowing the dos and don'ts for each visualization type

Included

Not included

Create innovative visual displays using metaphors and semiotics beyond conventional charts

Included

Not included

Not included

Transform data into stories using systematic frameworks for finding insights and crafting narratives

Not included

Not included

Formulate effective briefs considering audience, purpose, and medium before starting design

Not included

Not included

Present data ethically while maintaining compelling storytelling that drives action

Not included

Not included

Adapt content for different formats from executive presentations to public communications

Starter

Half day

Half day

The Essentials of Visual Storytelling with Data

The Essentials of Visual Storytelling with Data

The Essentials of Visual Storytelling with Data

Duration

Half day

Objectives

Apply visual perception theory through encoding & decoding principles to make data instantly readable

Master the anatomy of effective displays using layout, colors, typography, and imagery strategically

Give specific feedback using proper data visualization vocabulary instead of vague comments

Leverage dataviz tools and AI to streamline the design process and enhance creativity

Deepdive

1 full day *

1 full day *

Effective Visual Storytelling with Data

Effective Visual Storytelling with Data

Effective Visual Storytelling with Data

Duration

1 full day
(2 half-days if online)

Objectives

Everything included in "Starter"

Choose appropriate chart types for different data /insights

Apply charting conventions confidently, knowing the dos and don'ts for each visualization type

Create innovative visual displays using metaphors and semiotics beyond conventional charts

Masterclass

2 full days *

2 full days *

The Art & Craft of Visual Storytelling with Data

The Art & Craft of Visual Storytelling with Data

The Art & Craft of Visual Storytelling with Data

Duration

2 full days
(3 half-days if online)

Objectives

Everything included in "Deepdive"

Transform data into stories using systematic frameworks for finding insights and crafting narratives

Formulate effective briefs considering audience, purpose, and medium before starting design

Present data ethically while maintaining compelling storytelling that drives action

Adapt content for different formats from executive presentations to public communications

Tailord Add-Ons

The Clinic

A practical critique session to review your team’s existing work — from dashboards to slide decks. We identify what to improve and apply quick redesigns for clearer, more impactful storytelling. 

Design Sprint

An embedded session where I work alongside your team to solve a real communication challenge. We map ideas, prototype solutions, and build momentum — together. 

Presentation

Craft compelling narratives using tools like Keynote or PowerPoint. Learn how to design slides that inform, persuade, and engage.

Creativity Booster

Unlock fresh ideas and deepen conceptual thinking through hands-on sketching. A playful yet powerful way to boost visual thinking. 

Creativity Booster

Unlock fresh ideas and deepen conceptual thinking through hands-on sketching. A playful yet powerful way to boost visual thinking. 

Motion & Interactivity

Bring your stories to life with animation, transitions, and interactive elements that make your data more dynamic and memorable. 

Dashboards & Analytics

Design smarter dashboards and data tools. This module focuses on clarity, prioritisation, and strategic use of analytics. 

Don’t take our word for it.

"I thoroughly enjoyed this workshop. Despite being held over Zoom, there was a lot of interactivity and the hands-on exercises were incredibly valuable. Most importantly, I felt very inspired coming out of this workshop and am excited to explore further."

Adrian Liu

Assistant Professor of Physics & William Dawson Scholar, McGill University

"I thoroughly enjoyed this workshop. Despite being held over Zoom, there was a lot of interactivity and the hands-on exercises were incredibly valuable. Most importantly, I felt very inspired coming out of this workshop and am excited to explore further."

Adrian Liu

Assistant Professor of Physics & William Dawson Scholar, McGill University

"I thoroughly enjoyed this workshop. Despite being held over Zoom, there was a lot of interactivity and the hands-on exercises were incredibly valuable. Most importantly, I felt very inspired coming out of this workshop and am excited to explore further."

Adrian Liu

Assistant Professor of Physics & William Dawson Scholar, McGill University

"This is an engaging and well-structured course with a very knowledgeable tutor. It is essential for those who want to increase the impact of their work, and particularly for those working in roles that require communication with groups of people."

Dr Vageesh Jain

ST3 Registrar in Public Health Medicine & Academic Clinical Fellow, UCL London

"This is an engaging and well-structured course with a very knowledgeable tutor. It is essential for those who want to increase the impact of their work, and particularly for those working in roles that require communication with groups of people."

Dr Vageesh Jain

ST3 Registrar in Public Health Medicine & Academic Clinical Fellow, UCL London

"This is an engaging and well-structured course with a very knowledgeable tutor. It is essential for those who want to increase the impact of their work, and particularly for those working in roles that require communication with groups of people."

Dr Vageesh Jain

ST3 Registrar in Public Health Medicine & Academic Clinical Fellow, UCL London

"This course was fantastic. Absolutely essential for anyone communicating with the public, putting out reports, visualising data... for pretty much anyone, to be honest! Engaging throughout, and we walked away with a clear set of lessons and tools for effective visualisation."

Polly Ashmore

Public Health Specialty Registrar

"This course was fantastic. Absolutely essential for anyone communicating with the public, putting out reports, visualising data... for pretty much anyone, to be honest! Engaging throughout, and we walked away with a clear set of lessons and tools for effective visualisation."

Polly Ashmore

Public Health Specialty Registrar

"This course was fantastic. Absolutely essential for anyone communicating with the public, putting out reports, visualising data... for pretty much anyone, to be honest! Engaging throughout, and we walked away with a clear set of lessons and tools for effective visualisation."

Polly Ashmore

Public Health Specialty Registrar

"Valentina's clear expertise in, and enthusiasm for, storytelling via infographics and data visualisation helped to make her workshop delivery both informative and inspiring. I left the sessions excited to open up my sketchbook and to start putting learning into practice."

Helen Strachan

Freelance Bid and Fundraising Professional

"Valentina's clear expertise in, and enthusiasm for, storytelling via infographics and data visualisation helped to make her workshop delivery both informative and inspiring. I left the sessions excited to open up my sketchbook and to start putting learning into practice."

Helen Strachan

Freelance Bid and Fundraising Professional

"Valentina's clear expertise in, and enthusiasm for, storytelling via infographics and data visualisation helped to make her workshop delivery both informative and inspiring. I left the sessions excited to open up my sketchbook and to start putting learning into practice."

Helen Strachan

Freelance Bid and Fundraising Professional

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